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How to Build a Revenue Generating Robot by @EricBoggs #bmancsc

TL;DR: You can build a revenue-generating robot for your business by automating many mundane tasks.

Gamification: A Game Changer for Business by Hadas Kashir #bmancsc

TL;DR: Gamification is an excellent way to motivate people- no matter what you need from them.

The Behavioral Marketing Manifesto by @_DaveWalters #bmancsc

TL;DR: Revenue trumps all ills.

Triggering the Unconscious Mind for Unthinkable ROI by JeanetteMcMurtry #bmancsc

TL;DR: We need to move from "unique selling propositions" to "emotional selling propositions."

Future of Marketing Productivity by Stephen Forbes #bmancsc

TL;DR: As marketers we need to educate our customers to know all the benefits we can give them, in exchange for their data.